Unboxed dreams of a world where people dare and can be themselves, without being judged. A world where there is place for everyone. By making young people more aware of subjects such as equality, freedom and diversity, the way they look at the world will broaden. No one is the same, and this should be celebrated.
Suggestie: “Kids and youth depend on their parents, school, television shows and the internet to form their view of the world. Consequently, this means that grown ups, often unconsciously, decide how they present the world to their kinds and other young people around them. More of often than not this is a very narrow and particular projection of the world. A world full of stereotypes, judgements, and expectations are passed on from generation to generation this way. The innocent princess will always be saved by the brave prince. The princess will always be thin and white; and the price handsome and white. Unless we consciously show youth that the world does not work that way, and that it is a much more diverse place, stereotypes, boxes and closed mindedness will remain. Ultimately this will not make the world more understanding and celebratory of our differences and will the ‘other’ continue to be labeled as weird and dangerous.
Depression and suicide caused by the bullying and judgement of others are the severe consequence if we do not take action to inform our kids that the world is a beautiful diverse place in which there is a space for everyone.
That is why Unboxed wants to stimulate young people in an interactive and modern way to form their own opinion about subjects such as diversity, freedom and sexuality. Through connecting influencers, artists and other leading personalities to our projects and activities, we can reach and enthuse young people more easily. Also, we make people with a voice more aware of the fact that they have an opportunity to do good. Working together on a more colorful future where everyone can live in freedom.
Unboxed makes young people aware of subjects such as sexuality, diversity and freedom through different interactive projects and special programs at schools. Ambassadors will try to start a conversation with the youngster through a series of questions about a variety of topics. Unboxed hopes to open the minds of youth through conversations, and even discussions, that derive from the different answers to these questions. For example, do you ever use the word ‘gay’ as a term of abuse? Do you ever call someone fat? Do you ever treat your classmate differently because of their origin? Are you aware of the emotional damage this can cause? Ambassadors work together towards to greater goal of Unboxed: A world where everyone can be themselves.
For younger kids we organize activities through which they are introduced to a different ‘normal’. Herewith we want to plant a seed that there is not just one way to live your life. Everyone lives their life in their own way and that should be celebrated not judged.
Making young people think about how they see the world and all diversity on it.
Location: High schools in Amsterdam
Age: 11 to 12 years old
BIG PRINCESS AND PRINCES PARTY
Introduce kids through an easy and accessible way to diversity. Men are dressed up as princesses and walk in high heels while women are wearing suits and mustaches. Nothing is crazy and all is celebrated.
Date: Wednesday the 31st of July
Location: The Loft @ A’dam Tower
Age: 4 to 10 years old
VIP DECK AT THE CANAL PARADE
Young people still depend on the reporting of the Pride by the news or social media. By creating an opportunity to watch the Pride front row, Unboxed gives them the a chance to form their own opinion about that what they see and experience that day.
Date: Saturday the 3rd of August
Location: Prinsengracht Amsterdam
Age: 11 to 12 years old
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